Digital Marketing

Digital Marketing

Digital marketing is no longer a sub-set of other marketing activity. Marketing in the digital sphere has quickly overtaken all other traditional forms of marketing, being more effective and efficient, as well as being more measurable. Today, digital marketing starts with your website – your online interactional space that informs, inspires and engages with your customers.

Strategic copywriting is another vital aspect of digital marketing. Not just for your website, but for all sorts of content that supports your marketing message. Whether it’s creating a snappy caption for a social media image, crafting an engaging blog for your website, writing a press release or any other form of written communication, our amazing copywriters will produce copy that’s written specially for you and speaks directly to your audience.

Our team can also assist with supplementary marketing activity such as video editing, movie creation, slide shows, capability statements, brochures, email signatures, logo design and branding and so much more…

We have a range of programs available from full service social media management, brand presence, brand development, digital advertising, social media training and more.

Digital marketing is no longer a sub-set of other marketing activity. Marketing in the digital sphere has quickly overtaken all other traditional forms of marketing, being more effective and efficient, as well as being more measurable. Today, digital marketing starts with your website – your online interactional space that informs, inspires and engages with your customers.

Strategic copywriting is another vital aspect of digital marketing. Not just for your website, but for all sorts of content that supports your marketing message. Whether it’s creating a snappy caption for a social media image, crafting an engaging blog for your website, writing a press release or any other form of written communication, our amazing copywriters will produce copy that’s written specially for you and speaks directly to your audience.

Our team can also assist with supplementary marketing activity such as video editing, movie creation, slide shows, capability statements, brochures, email signatures, logo design and branding and so much more…

We have a range of programs available from full service social media management, brand presence, brand development, digital advertising, social media training and more.

Brand Storytelling

Your brand is so much more than just your logo but most businesses don’t know how to create a brand persona that is not only memorable but that quickly and efficiently conveys what your brand promises, why you do what you do, and how you operate in your business. Telling your brand story helps your customers see what you see and understand the unique points that make your business different to your competitors.

You can tell your brand story in so many different ways – snippets of your history, sharing your personal story if it’s relevant, showcasing your team, highlighting successes, and talking about the things that matter to you and your team. There is a reason storytelling is ubiquitous among many cultures – it’s integral to share a little of yourself in order to make a meaningful connection with another person.

We know “people buy from people” so it’s important to tell your brand story as this helps create a connection with your brand and ensures your brand leaves an indelible impression on the reader.

Build a Social Media Strategy

Your social media strategy is your guiding light when planning content to be posted on your social media. This informative and enlightening document keeps you on track, helps you know what to post (and when), helps you determine which platforms to use and provides you with insight and ideas about content when you are feeling like you don’t know what to post.

But….

We know that not everyone has the same strategy needs. So we have developed two options – both will help you create a foundation that will ensure your social media resonates with your audience and your content is driving your sales messages.

Mini Strategy

Our mini strategy is perfect for startups or 1-person businesses who would like to take a more professional approach to their social media content.

Full Strategy

Our full strategy is best for established businesses, businesses with marketing staff, or businesses who want to work with an agency.