So, wix website builder is best for your business? 😏 Some notes on Wix.
✅ Drag and drop interface, easy to use ❌ If we`re being honest (always), it`s our least favourite web builder due to limitations.
Here are some pros and cons, so you can make an informed decision if you`re in the `need a fresh website phase`.
👍🏼 Wix`s drag-and-drop editor allows anyone to create a professional-looking website without touching a line of code.
👍🏼 Wix`s App Market provides a range of add-ons and integrations, which can extend your website`s functionality to an extent.
👍🏼 Wix`s Artificial Design Intelligence (ADI) feature automatically designs your website based on your preferences, but without any ability to customise the output.
👎🏼 Lack of flexibility and no option to change templates
👎🏼 Want to move away from Wix? Computer says no. You can`t transfer Wix sites.
👎🏼 No external third-party apps or plugins. This isn`t such a big deal if you`re a service provider or using Wix as a blog, but for businesses that need a commerce function, Wix won`t be the best option for you.
Check other recent posts for our exploration of Wordpress and Squarespace.
If you ARE in the `need a fresh website phase` - woohoo - we love that phase. Reach out and we can let you know what your best option is. ...
Try and talk to everyone, and you`ll REALLY talk to no-one.
Sure, you might sell a high-end electrical toothbrush that really CAN be used by children and adults aged 14 - 100. BUT who in the household is typically buying these kinds of products? Who are the hygiene decision-makers? Who is most invested in the household`s overall health?
Your end user and target customer for marketing can often be differentiated.
Don`t be afraid to hone in on your ideal target market whose problem you`re trying to solve or life you`re trying to make easier. ...
Here`s your reminder to use any Christmas/New Year business downtime to PLAN, PLAN, PLAN.
💡 What are your 2024 organic marketing goals? 💡 What will the marketing mix look like? Will you be leaning into eDM more? Social? Blogs and web traffic? Something else entirely? 💡 What kinds of advertising, if any, will you be doing? 💡 What is your 2024 marketing budget? 💡 Do you have everything you need to set your team up for success: messaging, design, assets, resources?
We know. There`s a lot of questions here.
If you don`t have the resources to tackle these questions and plan internally, reach out. We know some guys and gals that can help. ...
TLDR 📖 We do monthly organic reporting 📖 We do weekly advertising reporting
💥 ORGANIC 💥 • We provide monthly reports on organics which include metrics around audience growth, audience behaviour, engagement, impressions, reach, demographics, content performance and activity. It`s important to note that the ROI here isn`t a dollar figure, but in your brand awareness, exposure, engagement etc. • We also follow up with 6-month and 12-month reports which track growth and activity over time and provide a birds-eye view of how your various platforms are performing • We encourage our clients to book a meeting with us at any time to go through the numbers if they have any questions.
💥 ADS 💥 • Because we are monitoring your ad accounts on a daily basis, we can tweak as needed and adjust distribution or spend to respond quickly to any changes in the market • For this reason, we supply weekly advertising reports that detail the current campaigns and ad sets and provide a breakdown on how each is performing. • The objective of the campaign will guide what kind of return we`re trying to see. ...